Spanish Startup beBee takes America by storm. Why are so many writers, bloggers, companies and social networker leaving traditional networks?
Why I left Facebook and use LinkedIn less
beBee made me happy. Social networking used to be a nightmare for me. After only a few weeks on beBee, I have met wonderful new people and learned that social networking CAN be fun – if it is social.beBee is not in competition with LinkedIn, Facebook, Xing, Twitter or any other network. That said, (you might have noticed it yourself) many of LinkedIn´s influential writers have left the site.
What is beBee
beBee is designed to give users control over important features such as notifications, the type content they view, and how they interact with others of similar interests.– Javier Camara Rica, CEO beBee
beBee for Job Search and Recruiting
LinkedIn versus beBee
Currently, authenticity is trending. I teach people to increase their EQ, I should be happy, right? But what we are seeing on LinkedIn, and I find it highly annoying, is what I call “sales pitch revised”.”My grandmother has been attacked by 1233 monsters, she nearly died but then ..” and so on. Followed by a sales pitch.
beBee versus Facebook
There´s another thing to keep in mind. Privacy. Not only does Facebook sell your data to their advertisers. Unless you are using a script blocker they also follow the sites you visit when you leave the site. A few days ago, WhatsApp announced that they also would share data about your user behavior, your connections, and your phone number with Facebook.The number of fake profiles is so high on Facebook that I am worried about the data quality. I know a few advertisers who burnt a lot of money there without seeing the results you desired.
Maybe the ads and advertisement strategy they used was not perfect. But they do see results on LinkedIn and Adwords with the same strategy.Unnecessary to say that many professionals and most managers do not have a Facebook profile. It does not have a job search / recruiting function.