Spanish Startup beBee takes America by storm. Why are so many writers, bloggers, companies and social networker leaving traditional networks?

Why I left Facebook and use LinkedIn less

First of all: beBee is free. It does not have a “members recruit members” function. I feel it is important to mention that the only reason I am writing this hub is to share the joy.
Most of you who will be reading this are writers, blogger, and small businesses. While beBee is not limited to small businesses and hosts large corporations as well – as of today it is the only community where size or marketing budgets do not impact your visibility.

beBee made me happy. Social networking used to be a nightmare for me. After only a few weeks on beBee, I have met wonderful new people and learned that social networking CAN be fun – if it is social.beBee is not in competition with LinkedIn, Facebook, Xing, Twitter or any other network. That said, (you might have noticed it yourself) many of LinkedIn´s influential writers have left the site.

My motivation for social networking is to
a) promote my coaching business (emotional intelligence training, sales training, success coaching)
b) connect with wonderful people
c) Learn and share knowledge.

What is beBee

beBee is an affinity-based social networking site. That means that you can follow people and topics and connect with people that share your interest.
You have full control over your feed. It is not necessary to send connection- or “friend” requests to be able to follow a person.
Unlike sites like LinkedIn or Facebook, beBee is democratic and fair. LinkedIn appointed “Influencers” and if you are not one of them you might find it hard for people to find your posts. On Facebook, visibility is for sale.
The algorithm of beBee is more democratic and fair. If you produce quality content, you WILL be seen.
Business is about people. Business is personal. Because you share information on both, your professional and your private life and hobbies, you will be able to form meaningful and emotional connections quickly.
That said, the site is not “business only.” If you just want to learn, read, hang out – you are as welcome.
I love the inclusiveness and positive atmosphere on the site. Even the grumpy people are more lovable on beBee. beBee welcomes white collar, blue collar – any collar.

About beBee

beBee is a Spanish site with meanwhile 11.6 Million users. It is fast growing and appears to be in the process of taking the US by storm. About 60k new US-based user join daily. Last week, beBee opened their office in New York.
beBee is designed to give users control over important features such as notifications, the type content they view, and how they interact with others of similar interests.– Javier Camara Rica, CEO beBee
CEO and Co-Founder Javier Camara Rica worked as a Consultant for Oracle and co-founded two companies (professional community and email system) that have been sold successfully.
Co-Founder and serial investor Juan Imaz has built companies from start-ups to multinational corporations since 1993.
The biggest difference I have noticed is that the people on beBee are very open, inclusive and communicative. The funny thing is that several people I am connected with on LI do not post a single post there, but on beBee they share content as if the world would end tomorrow.

beBee for Job Search and Recruiting

beBee offers all features of a professional and efficient job search free of charge. Advertisers can post three listings for free; corporate clients can choose inexpensive subscription options ($ 20/50 per month).
The advantage for job searchers is that the recruiter can get a realistic and authentic impression of the applicant, which results in less frustration for both parties.
beBee Recruiting Job Search

LinkedIn versus beBee

LinkedIn is an excellent professional network, and I am in no way suggesting to replace it. But is it the best tool to build your brand?
If you are a blogger, writer, or small business and have taken time and effort to publish Pulse articles, you were likely disappointed. Often, even your connections will not see your posts. How can you build a brand when nobody sees you? My like versus view ratio is perfect – just the number of views is too small.
Another annoyance is the relatively high amount of fake profiles and sales spam.

Currently, authenticity is trending. I teach people to increase their EQ, I should be happy, right? But what we are seeing on LinkedIn, and I find it highly annoying, is what I call “sales pitch revised”.”My grandmother has been attacked by 1233 monsters, she nearly died but then ..” and so on. Followed by a sales pitch.

My LinkedIn feed is of low quality. I disconnect, I mute. I am connected to many people I would love to hear from. But they do not post. Because it is a professional network only and every “like” or “comment” shares the relevant post to your whole network, most people are very careful. Most do not post/comment and “like” at all.
I see more and more of “this belongs to Facebook” comments, math games and sales pitch after pitch. After pitch.
I have not looked for a job for ? years, so that I could not compare beBee and LinkedIn from the viewpoint of a job searcher.

beBee versus Facebook

I will admit, that I am not neutral when it comes to Facebook. I dislike it strongly. And I distrust it. My subjective and biased opinion (and I hope you have better experience on Facebook!):
Facebook is probably the ideal platform for people who want to hang out with friends and family. It is also the ideal platform for bots, spam, scam, and hate speech. And way too much salesy posts.
Facebook has a function that is similar to LinkedIn Pulse. In the current state, it is missing many features. The visibility of these notes is higher than the visibility of regular posts. But still not in the range that would make it worth spending your time and brain on producing valuable articles.

There´s another thing to keep in mind. Privacy. Not only does Facebook sell your data to their advertisers. Unless you are using a script blocker they also follow the sites you visit when you leave the site. A few days ago, WhatsApp announced that they also would share data about your user behavior, your connections, and your phone number with Facebook.The number of fake profiles is so high on Facebook that I am worried about the data quality. I know a few advertisers who burnt a lot of money there without seeing the results you desired.

Maybe the ads and advertisement strategy they used was not perfect. But they do see results on LinkedIn and Adwords with the same strategy.Unnecessary to say that many professionals and most managers do not have a Facebook profile. It does not have a job search / recruiting function.

beBee vs LinkedIn Facebook Xing
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Conclusion

Affinity-based social networking is the future. beBee will represent Spain at Startup Europe in Silicon Valley in September. This train is already rolling and it is getting faster. If I were you I would join now, as long as they “just” have 11.8 Million members.
About 60k new people and companies sign up from the US each day. This number is also growing.
Other than building your brand and form meaningful business connections, beBee is as diverse as life itself.
Whether you´re a manager, salesperson, scientist, intellectual, cute cat pic lover, cookbook junkie – there is nothing you will not find on beBee.
For me personally it was too much drama (and too few C-Levels (; )  … but check it out – many bees LOVE it.
bzzzzzzzzzzzzzz
Why Affinity-Based Social Networks Are Booming

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