Are you a digital stalker?

About remarketing, privacy and intrusive advertising Most of the time, I am using an aggressive script blocker. I don’t see a lot of advertising. But now and then, I pause my script blocker to use the full function of a site. Isn’t it funny? Most of the “free offers” are not free – I offer my data in return. With my background in data mining, I am aware how much small pieces of data tell about you. When I quantify the perceived value of my data, the marketer offering me a free book loses. The value of your data Do you have any idea how much marketers (or anyone else)… Read More

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Complaining about LinkedIn – An Opinion

Complaining on social media Today I disconnected from a friend. Or better: acquaintance because I would have shared my concern with a friend. Currently, there is a steady stream of complainer posts on my LinkedIn feed. Some pronounce LinkedIn dead while others just need to vent. Complainer posts generate lots of interaction. Just like bikini photos, political posts, and cute cats. The purpose of this article is not to complain about complainers. That would be an oxymoron, right? Why complain when I am blessed with a healthy index finger capable of blocking tons of complainers at the speed of light? I feel that what I am about to say applies to… Read More

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HONEST Carvly Review

I am tired of fake reviews When I came across Carvly after reading a raving review I did my homework. I searched the web for more reviews. The concept of Carvly is phenomenal. I was sceptical because the suggested content of delivery includes Automating social media posts on all common sites AI creates posts for you Create landing pages with a few clicks Create videos with a few clicks Capture leads and valuable analytical information … and much, much, much more .. seemed to good to be true. You find only enthusiastic, positive reviews on the internet.  You see. I am not against earning commission with product recommendations. After all… Read More

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Brain Entrainment Audio for Commercial Use

Seductive Offer for Online Businesses and Coaches Did you ever watch a movie, presentation or advertisement and thought it’s the music that entices, convinces, excites, thrills and seduces you? Even sells you? Perhaps you have already looked at the prices of royalty free audio and were deeply disappointed about the generic stuff you could get at a high dollar. I started a few years ago to create my own brain entrainment audio. Generic stuff is not good enough. My clients deserve the best – and so do I. How about you? What if I told you you can own and distribute your unique, custom-tailored audio? What would it mean to… Read More

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Social Jukebox Review Tim Fargo

When I learned about Tim Fargo´s new project in 2015 I was not very excited. Another Twitter tool. Nice. The world needs more Twitter tools. Just out of courtesy I tried the Beta Version (it was still called Tweet JukeBox). It is 2017 now and I am still a user of Social Jukebox. Social Jukebox is not a Twitter tool anymore. It is now a social media tool, supporting the major networks. Review of Social Jukebox Those who know me know that I am not a social media person – never will be. But I love people and understand that social media is a way of connecting with them. I… Read More

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Interview with beBee Co-Founder Javier Camára Rica

beBee Brand Ambassador Those of you who know me will have a hard time believing that I (of all people) was appointed as Brand Ambassador for a Social Network. How could that happen? beBee is refreshingly different. It´s a “no rules” site. Whether you want to share information about Change Management or a cute cat picture – everyone is welcome. Job searchers and recruiters find their place just like plumbers, philosophers, managers, bloggers … The affinity-based approach makes sure that we can connect with exactly the people or topics we chose. It could not replace LinkedIn and the German pendant (I´m expanding!) XING. A particular group of corporate management will… Read More

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3 Essential Tools For Online Businesses

The tools mentioned below are either free or they offer a free and paid version. What they have in common is that they can help you run your business better. In no particular order: Buzzsumo https://app.buzzsumo.com Buzzsumo comes in a free and paid version. The free version allows you to get valuable insights about your influencers. You can see who shared your content, who engaged with it on sites like Facebook and Pinterest. Even though the amount of information in the free version is limited, it can help you to understand who is engaging with your content and which of your articles and photographs have the biggest impact. I learned a… Read More

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Review of ConnectAudience Retargeting

Wilco de Kreij´s Re-Targeting Email Tool You have probably already played around with Facebook advertising.  You might have learned that it is a quick way to burn a lot of money for little or no results. You probably also have noticed that the opening rates for your e-mail campaigns are going down. Part of the reason for that are the changes that e-mail providers are making, but the other part is that it’s just not working the way it used to. You might or might not have used Google´s retargeting option. So when somebody visited your website, you can present them with advertisements, customized advertisements, on other sites he visits.… Read More

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