The Myth of Personal Branding

The myth of personal branding is told often these days. You have to be a brand. “I can help you to build your personal brand!”, says nearly everyone. There are social media sites that can help you become a brand, tools, methods – I’m sure if I do a search on Amazon, I’ll find a personal brand building protein-bar. Sometimes I read an article that talks about the topic. Many of the people who advise on this topic are true experts that could help anyone grow their business and brand. I don’t envy them right now. They have to cut through a lot of noise. Obviously, this short read is… Read More

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