How to not be annoying on Twitter

Use of Twitter auto messages A quick Twitter tip from my personal point of view: I might be particularly sensitive to spam, but rest assured that there are others who feel just like me. You know what I find surprising? Meanwhile, the only group of people besides porn stars I am not following back on Twitter are social media experts. First off: It makes sense to automate Twitter to reduce the workload. There are many social media experts with tons of know-how on the market. But it´s also a title (like Entrepreneur, Leader) that is trending and free to wear. Therefore, many brand new marketers call themselves “social media experts” right… Read More

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Facebook Alternative beBee? A Review

beBee vs Facebook First off: beBee is not in direct competition with Facebook. In all honesty, I am not exactly sure about Facebook´s mission. If we say that it´s a platform to connect with your family and friends, Facebook wins. beBee, the affinity-based network, has a different mission. I´ve shared some general info about beBee in “Linked in vs beBee” and my concern regarding the data quality and changes to privacy at facebook HERE. Many people on Facebook use it in a different sense: Winning clients Building a brand Playing games Sadly, these days one can get the impression that the site has become a huge playground for advertisers and spam. The huge… Read More

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WhatsApp To Give Phone Numbers To Facebook

Are you like me someone who rarely or never reads the “changes to our TOS.” Well, maybe we should start reading them. Facebook plans to increase ad revenue Facebook acquired WhatsApp in 2014 for $ 22 Billion. If you agree to the new TOS (if you don´t you´ll have another 30 days to do so) WhatsApp will begin to share information about your usage of the app as well as your phone number with Facebook.  Currently, Facebook is losing a few ad clients and is looking for ways to increase revenue. I have sold data mining projects for six years of my life, and I am fully aware of the… Read More

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5 Most Annoying Social Media Tactics

Please understand this as a humorous list, created with love. There is always a hint of truth in every joke, though. “How I deal” is merely an info on how I react and in no way to be seen as “social media advice”. So here is my list of the most annoying social media people (and I commit to exaggerating): The Tag Spammer This type is very common on Facebook – but all other sites as well. They post a picture of a sunrise. Nice. Who were they with? They tag about 300 people into the post. In the spirit of fabricating worthless social proof, half of the tagged people… Read More

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Getting Serious About Social Media

Why Killem FTW is my favorite crazy kid I´ll admit it openly. I am not good when it comes to social media … you are just better at things you love. Someone who rocks social media and loves it is British Killem FTW. I am not sure if you would call it a subculture or zeitgeist – there is a new profession no headhunter is recruiting for. Not with the same and quick level of success like Killem FTW (that stands for “Kill´em for the win”), but many people meanwhile make their living on YouTube.  A few, like the famous Markiplier, have success with more “serious” films like game reviews… Read More

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The LinkedIn trick nobody tells you

Marketing on LinkedIn A simple but effective trick A lot of marketers – out of enthusiasm or because they just don´t care if they spam – make a crucial mistake on LinkedIn. They send marketing messages to people they otherwise do not interact with. LinkedIn connections are valuable and should be treated as such. LinkedIn is the most difficult and most rewarding platform. The large amount of professionals on LinkedIn makes it the potentially most profitable network. LinkedIn articles (Pulse posts) also rank very well in google. The integrated “Slideshare” for presentations further supports your SEO strategy. Several programs like LinkedInfluence, Linked University, 30-day Sale Machine and many, many others… Read More

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